What is Blogging?
A Blog/weblog is a website usually maintained to record and share information or one’s opinion on a particular topic- typically covering details on past and future events, day-to-day activities, or news with everyday updates. Everything from health, sports, electronics, current affairs, politics, education, world news, etc can be a subject of discussion. In short, it is an online journal where information can be presented and shared in the form of texts or images or links or a combination of all. It can also be a media for exchanging views when dealing with extended communication on a particular topic.
Blogs can be both personal and general. Personal blogs are for individuals who wish to present and share their thoughts and daily life activities with others. General Blogs are impartial forums and usually open to all. Since general blogs can be on any subject and can be accessed by wide number of audience for information search this is the one to consider. Anyhow, every blog is unique in its own way-therefore experiment them and pick the theme that matches your interests and ideology.
Creating a blog:
- First decide the content for the blog you want to create. Since not every blog is marketable try to be very picky in choosing the topic or content the blog is going to be on. Preferably stick to a single topic and maintain its uniqueness.
- Once the idea is set, next step is to pick a domain name and a host for your blog. There are a number of inexpensive sites available in the market that provides domain names and web hosting for a few bucks.
- Content efficiency: Just forget about making money if you are not putting enough effort in writing effective content for your blog. Quality of information and the manner in which it is presented decides the profits of any blog. So be an intelligent thinker and a creative content writer. Take some help if needed.
- Drive traffic to your blog: Right marketing strategy is the key to driving traffic to your website. More the number of visits to your blog more will be the growth. You can do this by consistently making sure the contents of your blog meets the needs of people.
- Be Patient: Do realise that blogging does not make you rich overnight. You will have to put lot of involvement, time and dedication into it.
How to make money blogging:
Making money with blogging is definitely not a bad idea. Whether it is to earn some extra money or to make you occupied in a small scale business blogging can help. Here are some tips and websites that promote blogging:
- Google’s Ad sense programme: It is a free programme by GOOGLE that allows you to display advertisements on your website based on relevance to your web content. You will get paid for displaying the ads depending upon the number of valid clicks. For more information visit www.google.com
- Affiliate programmes: This is somewhat related to Google ad sense programme but here the publishers (the site that displays ads- that’s your website) will get paid when the ads are not just clicked but when some action takes place at the advertisers site. Here you are helping advertisers sell their products through your site for some monetary reward. For example if your website is displaying some online clothing website ad, then you will get paid by the advertiser when the customer not only clicks on the ad but also purchases some item from that site. For more information visit GOOGLE website. Example: http://www.eenadu.net/
- Referral programmes: This is another type of affiliate programme but here the advertiser pays money to the customer when the person the customer refers to purchases an item at the advertiser’s site. The money paid usually is a fraction (%) of the sale price. Visit https://affiliate-program.amazon.com/ for more information.
- Selling ad space: If you wish to directly deal with the advertisers and would like to sell some ad space on your website to display their ads then that would become an added option. All you have to do is decide the price per ad, based on the space it would need and the duration it would be displayed. You can charge them accordingly. Example : http://www.pratibhaplus.com/
- Sell your own product: Using your blog you can also sell your products online and ship the order either from your home or your store. Example: http://www.indiafloristnetwork.com/
In conclusion, generating money with blogging is not a very difficult task and can be easily worked out. But, remember to make updates regularly with required valuable content. Exercising little caution and keeping regular track of your blog will make it a very profitable source of income, by not only putting some extra money into your pocket but also helping you progress further. These are the fundamental factors that contribute to blogging business growth.
Note: “Do your research on Google; it has abundant information on this topic. Visit
www.google.com”.